Al Thiqa is a local Ras Al Khaimah (RAK) focused contracting partner who was particularly focussed on Arabic-first content with aim to position themselves as a regional specialist rather than generic UAE contractor. Their breadth of construction services includes Residential, commercial and public construction highlighted as primary categories. They have a great social proof that wasn’t being leveraged when they came to us.

We created a bilingual, RAK-centric website for Al Thiqa that elevates local projects and Arabic UX, improving discovery of key portfolio projects and driving more qualified contractor inquiries. The new website led to an increase in Arabic-speaking inquiries after launching an Arabic-first UX and content structure tailored to RAK audiences. They also found higher engagement (scroll depth, time on page) from mobile visitors due to simplified Arabic layout.

We built them a dedicated Recent Projects section to highlight some of their biggest projects like Harber Building, Pink City, Parker Building, Hamilton Tower and other independent villa projects across RAK. They are currently a growing name in the RAK market and seeing their name across construction sites in the city fills our hearts with immense pleasure.